USE OF COLLOCATIONS AND PHRASAL VERBS IN ADVERTISING AS A FORM OF PROVERBS

USE OF COLLOCATIONS AND PHRASAL VERBS IN ADVERTISING AS A FORM OF PROVERBS

Authors

  • Mirzaahmedov Mirjalol Mansurjon ugli Doctoral student of FerSU

Keywords:

English, Americanism, globalization, brand.

Abstract

This article describes the specifics of using anglicisms in advertising. The main task of advertising is to draw people’s attention to a product or service, so using anglicisms in it is an integral part of any company’s success.

References

http://evarist.narod.ru/text12/16.htm Article "Pragmatic features of advertising texts"

http://genhis.philol.msu.ru/yazyk-smi-osnovnoe-sredstvo-vozdejstviya-na-massovoe-soznanie/

http://www.study.ru

http://www.textfighter.org/text12/16_globalizatsii_naprimer_yazyika_12.php

http://www.textfighter.org/text12/16_globalizatsii_naprimer_yazyika_12.php

Toscani O. Die Werbung his lachendes Aas . Mannheim, 1996.

English-Russian and Russian-English dictionary for school students' grammar. Ed. Slavic Book House CJSC, 1998. Page 130, page 79, page 106, page 53, page 141, page 223.

Breiter MA Anglicisms in Russian: History and Perspectives. Guide for foreign students - Russians. Vladivostok. Dialog Publishing, 1995. p. 143

Kostomarov VG Linguistic taste of the period (from observations on the speech practice of the media). M .: Pedagogika-Press, 1997. p. 5.

Krisin 2005 - LPKrysin. Annotated dictionary of foreign words. 6th edition. M .: EXMO, 2005.

Ozhegov SI Dictionary of the Russian language under the general editorship of Professor LI. Skvortsova. 24 Revised Edition - Moscow 2004. p.30

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Published

2024-06-01

How to Cite

Mirzaahmedov Mirjalol Mansurjon ugli. (2024). USE OF COLLOCATIONS AND PHRASAL VERBS IN ADVERTISING AS A FORM OF PROVERBS. IMRAS, 7(5), 494–497. Retrieved from https://journal.imras.org/index.php/sps/article/view/1472

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