Hikmatova Madina, Zayavitdinova N.M and Ziyavitdinov H.H (2025) “MARKETING STRATEGY – THE BASIS OF EFFECTIVE DEVELOPMENT IN THE SERVICE SECTOR”, IMRAS, 8(5), pp. 201–206. Available at: https://journal.imras.org/index.php/sps/article/view/2320 (Accessed: 23 October 2026).